by John D. Smiddy | May 9, 2018 | SEO & Content Marketing
This article originally appeared on ClickTime, and is a great read. It’s republished here with permission using proper Technical SEO Practices. For additional information on how to do keyword research, be sure to check out Elements of Great Keyword Research too....
by John D. Smiddy | Jan 25, 2018 | SEO & Content Marketing
Search Engine Optimization (SEO) is a digital marketing practice that has been around since the mid-90s. SEO is defined as “the process of optimizing a website so that it can be quickly found and indexed by a search engine.” How you (or the company that handles your...
by AJ Anderson | Nov 27, 2017 | PPC and Digital Ads, SEO & Content Marketing
And Why You Should Care… Our research started with the top 100 companies by Google AdWords spending. We found that 95% of them are spending more than $700,000 a month in Pay-Per-Click (PPC) advertising. Additionally, 65% of these companies have at least an equivalent...
by AJ Anderson | Nov 17, 2017 | SEO & Content Marketing
Seed keywords (the words you think people will use to search your product or service) are merely a starting point for keyword research for organic and pay-per-click (PPC) traffic. There’s a lot more that needs to go into the effort. Even the most basic keyword...
by John D. Smiddy | Sep 15, 2017 | SEO & Content Marketing
For around 25 years, people in the SEO world have been searching and scouring for ways to improve organic search rankings. Much like most of the world has, SEO has evolved immensely in the last quarter century. The evolution of SEO has been led by companies like...
by John D. Smiddy | Sep 8, 2017 | SEO & Content Marketing
A successful blog is like a good cookie; it needs the right ingredients for it to be perfect. If an ingredient is missing from the batch, then your cookies (blog) won’t be successful. Below we’ve laid out five ingredients to make your blog so good you’ll have people...